Who is Ear Waxed?
At least that’s the boring answer. Who’s really behind this thing?
I am! My name is Dave and I guess you could say that I have a social and fiscal conscience. My vision is to deliver quality, high value earbuds at good prices while sharing from our successes to make a difference in the lives of others.
Yes, I’m a capitalist, but the good kind.
What Are We Doing?
As I plan and launch our initial product our immediate focus is two-fold: breaking even and creating momentum within the market.
From there we’ll look to scale our product lines and operations to the point where we have a sustainable platform for our real passion – making a difference in the lives of others.
And our first project is no small undertaking. We want to make a mark in the fight against Alzheimer’s.
Like I said, no small undertaking but this one is personal. In September 2013 I lost my mother to this disease on what was her 64th birthday. Every year since, I make a donation in her memory to fight Alzheimer’s, but I want to do more. I want to create a sustainable system for generating funds to fight this disease.
Everyone has experienced loss and each loss is uniquely personal so I won’t step it through but understand that I come at this with both a seriousness and a passion.
Why Ear Buds?
Great question, here’s why. Earbuds are ubiquitous – you see them everywhere and almost everyone uses them. Further, in the space between really crappy-cheap and super audiophile-snotty expensive, they are mostly a commodity product.
That means there’s a large segment of the earbud market looking for the right blend of quality, function, and price. If we can serve these folks well, we should meet with success along the way.
So here’s my pitch, such as it is.
Most earbud users either have or need more than one pair. I use them at work, in the car, in the gym, at home, on airplanes. I’m like Sam-I-am only with ear buds instead of eggs and ham.
I try to keep each place I use them stocked and I want to offer a product with the quality and price that will encourage others to do the same.
Meanwhile, $1 from each product purchase will be contributed directly to an organization dedicated to fighting Alzheimer’s and as we grow, we’ll look for opportunities to expand this contribution rate even further.
That’s where YOU come into the picture.
If thousands of ‘YOUs’ trust us to deliver to your pre-existing earbud needs then together we can make a real difference.
See, from my perspective, THAT’s the beauty of our targeting a simple product like earbuds. The market is already there. These purchases are already being made. Millions of dollars are already in play.
So if even a very small percentage of this market decides to give Ear Waxed a listen – to give us a chance to prove our difference – then lots of dollars destined to corporate bottom lines can be redirected to front line research, treatment and patient service.
Go to Amazon to shop EarWaxed Tangle Free Earbud with Mic
I think that’s pretty cool and I bet mom would too.
founder Ear Waxed
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